| If you hate calling your friends and family about joining | | | | that are real time, 30 days old, even 90 days old. The |
| your Network Marketing business then you may want | | | | age of the lead is very important and will weigh in on |
| to learn the skill of finding leads. Over the years | | | | your results. Normally, fresher or newer leads convert |
| Network Marketing has been given a bad name | | | | better than old leads, but old leads are cheaper than |
| because people have been told to contact their friends | | | | newer leads. |
| and family first. | | | | Work within your budget and try to get a good mix of |
| If you've been in more than one company chances | | | | both new and old leads. |
| are you've already contacted your friends and family | | | | How many Times Was This Lead Sold? Sometimes |
| several times to join you and have burned a few | | | | companies sell leads one, two or even three times. |
| bridges in the process. | | | | This means a person could have been contacted |
| For this reason people have chosen to go with lead | | | | many times before you by many different people. By |
| generation companies. These are companies that find | | | | the time you reach them they're ready to shred you |
| prospects for you and sell them to you at a low rate. | | | | apart. Your leads maybe sold to other companies |
| There are several advantages to using a lead | | | | outside of yours which means you'll be facing a lot of |
| generation company over building your business the | | | | competition. |
| traditional way: | | | | Was the Lead Given Incentives? Incentives are gifts |
| First, it's more consistent than contacting your friends | | | | for opting into a form and giving your information. |
| and family. When you purchase leads you get to | | | | Normally, people who sign up for incentives aren't |
| choose how many leads you get it and how frequent | | | | looking for an opportunity but looking to get something |
| you get them. This allows more control over your | | | | for free instead. |
| business. If you contact your friends and family sooner | | | | You can always ask a company as they used |
| or later you will run out of people to contact. | | | | incentive to generate their leads. Most companies will |
| Next, it's something you can teach your downline and | | | | tell you the answer. |
| other people that you sponsor to do. Most people fear | | | | The lead business is kind of tricky. It's hard to tell which |
| contacting their friends and family about an opportunity | | | | company is better or worse because people are all |
| and some people are even embarrassed to tell people | | | | different. Regardless of how the leads are generated |
| they're in this business. So everybody in your downline | | | | chances are things have changed from the time they |
| may not do it. That's why you want them to purchase | | | | signed up for the information and the time you called |
| leads. This is something that everyone can do it is | | | | them. |
| easy to duplicate. | | | | It's up to you to find common ground and fill that gap |
| With so many people out there selling leads it's hard to | | | | between what you offer and what they're looking for. |
| choose the right company. Before you go out and | | | | Working leads takes time and more importantly it |
| spend your hard earned money on leads here's a few | | | | takes patience. But it's so much better than bugging |
| things to ask yourself. | | | | your friends and family. |
| How old is This Lead? A lot of companies have leads | | | | |