| Selling annuities is very easy and it has the potential to | | | | annuities and collecting annuity leads. The book should |
| make you millions in a short period of time. The catch | | | | end with actually making the sale. I have seen books |
| is, you MUST put in the time and effort to learn the | | | | that only deal with generating leads and I have also |
| right way to sell annuities. The only way to do that is to | | | | seen books that talk strictly about selling annuities but |
| buy an annuity sales training manual. This will be a | | | | say nothing about how to get the clients to sell to! This |
| manual that teaches you everything from marketing | | | | simply does not work. You must learn both aspects |
| yourself as an annuity salesperson, to closing the sale | | | | off annuity selling. |
| of the annuity. Here are the things to look for when | | | | 3. Where to Buy! |
| buying a training manual. | | | | Don't waste your time looking for a book in a book |
| 1. Who is the Author? | | | | store. DO NOT buy an actual hard copy book. You will |
| This should be the first thing that you ask when looking | | | | spend too much time waiting for it to be delivered and |
| for the right training manual. You want to do some | | | | you will spend too much money having it shipped. You |
| research on the author and make sure it is not just | | | | should look for downloadable books online. This way |
| some guy trying to make a quick buck buy selling a | | | | you receive the information immediately and you don't |
| book that will teach you nothing. Make sure that the | | | | have to pay for shipping. Often times if you buy a |
| author is an actual annuity salesperson and that he has | | | | downloadable book, you will also get 1 on 1 training |
| been successful in the industry. | | | | from a knowledgeable salesperson for a certain period |
| 2. Contents of the book! | | | | of time. |
| Make sure that the book begins with marketing | | | | |