| 1. Deliver What Your Employer Is Looking For | | | | baker, from friends who do multi-level marketing to |
| Your resume merely sums up what you have been | | | | your doctor, from those who wish they could quit their |
| doing all this while and leaves the door ajar to your | | | | day jobs to your sister who'd like to retire. Now the |
| would be employer to figure out how you can help | | | | next step:how do you generate sales, bring the money |
| them or their firm. Can you sell yourself that way any | | | | in from your start up? How can you become the |
| more? It might be a better way to get to know the | | | | rainmaker? The old fashioned sales routine of cold |
| company you are going to work for:their products, | | | | calls, telemarketing, pounding the pavement, knocking |
| culture, goals and competition. Now WHERE can you | | | | on doors and trying to visit people who don't want to |
| add value? Can YOU cut costs somewhere or take | | | | see you is DEAD. Imagine the following two scenes: |
| productivity up from off the shop floor? Remember | | | | Scene 1: A buyer has a problem and needs to fix it. |
| when you are hired the company cedes a part of the | | | | You happen to have called the buyer that same day. |
| management and control processes and the | | | | You were lucky and was able to show him a solution |
| resources and power that go with it to you. Should | | | | to his problem. |
| you not therefore tell them what you plan to do with | | | | Scene 2: Same buyer. Has the same problem and |
| that responsibility? Question and answer interviews are | | | | needs to solve it fast. He starts woodpecking for a |
| yesterday's tedium. If you present your requests and | | | | solution. So he goes out and talks to friends, or comes |
| plans professionally and it becomes apparent that they | | | | upon an ad, or looks into the yellow pages, reads an |
| will profit from hiring you a good company will go a | | | | article somewhere and hears about you. So he calls |
| certain distance to consider the things that are | | | | you on the phone to see if you could help. |
| important to you. | | | | Whether you want to go out and work for someone |
| 2. According to recent polls, 70% of American | | | | or help one of these would-be entrepreneurs your skill |
| households are thinking about starting a home-based | | | | blade has to be sharper. |
| business! From stay-at-home moms to your local | | | | |