Selling Your Fundraising Cookbook

Cookbooks can be a great fundraising tool. Here are acontribution. If that is the case, just gent;y inform them
few tips for getting your cookbook ready to publishthat the cookbook was created to raise funds for
and for selling as many of the books as you can.your organization, and that you have a certain amount
Finishing Touches:of costs to cover before the book actually starts to
It should go without saying, but it is going to be saidmake money. This should be enough for most people,
anyway: before you get to selling your cookbook,but if it doesn't work, simply tell them that once costs
before you even print the final version, you need to goare covered they may have one cookbook for free.
through the book with a fine tooth comb and find anyOf course, you can help to avoid this situation entirely if
and all grammatical and spelling errors. If at all possible,you state beforehand that no books will be given out
get a number of people with some sort of writing orfor free.
editing experience to work on this project, or hire theLocal Businesses:
services of a professional proofreader. Print the pagesGo back to the businesses that advertised in your
as they will appear in the final version so you cancookbook, and if at all possible, ask if they will help you
make adjustments for photo placement and marginsto sell the book in some way. In some cases, they
and whatever else as well. If you are working with amay be able to give you a small display area, or at the
printer or small publisher, they should be able to print upvery least, you might be able to put up a flier with
a sample copy for you to look at. Just remember thatinformation on how and where to find and purchase
there is no worse feeling than having boxes andthe cookbook. Ask if the businesses have a
boxes of books that contain some egregious error,newsletter and whether they would mind including
and your advertisers and sponsors will be very upsetsome information about the cookbook in the next
if their ads or pages contain any errors too.issue. Offer to write the article for them. If your
Just remember, the more professional your cookbookorganization has a website, make sure that there is a
looks, the easier it will be to sell, and the moreway for people to order the book from there.
successful it will be as a fundraising tool.Press Release:
Your First Line Of Attack:Send out a press release that gives the details about
Fundraising cookbooks tend to sell well among thosethe project, including information about your
who contributed recipes to the book, because heyorganization, who contributed to the book, and where it
make great gifts and allow the contributors to showcan be purchased. If there was a specific
off a little bit. You may find that some contributorsorganizational goal that the book was produced to
expect free copies of the cookbook for theirmeet, give some details about that too.