| Why Telemarketing Leads? | | | | 3. Make sure to make lead return policy very clear. |
| With mortgage market going down and sub-prime | | | | 4. Be very calculative and return all invalid leads. |
| market realistically total wiped away, lenders and | | | | 5. Be very open and business minded. Provide all |
| brokers are forced to cut down their spending in | | | | information needed before you start receiving the |
| generating mortgage leads. The conventional ways of | | | | leads. |
| purchasing leads through on-line marketplaces or | | | | 6. If you purchase leads from International |
| through PPC are proving to be very costly at this | | | | Telemarketing Lead providers, you may save a few |
| specific point of time. One very excellent way in | | | | extra bucks as well. |
| saving the money in lead generation is purchasing | | | | 7. Always think out of box. Current trend is Live |
| telemarketing leads. Conventional wisdom says | | | | Transfer. But in case of LTs many times you will |
| telemarketing leads typically save 50% spending on | | | | come across borrowers who are doing window |
| lead generation. | | | | shopping. You will end up paying same amount of |
| Downside of telemarketing leads | | | | money for these leads as other leads. In case of |
| Like every other lead generation method, telemarketing | | | | batch leads / real-time paper leads, the rates are |
| leads indeed have their own downsides. It is difficult to | | | | always lesser and hence you are saving that extra |
| get good lead suppliers. Some suppliers sell leads to | | | | buck for not-so-good leads. |
| multiple vendors, volume is not consistent; borrowers | | | | 8. If possible try to negotiate a deal where you pay a |
| who are angry with unsolicited phone calls, borrowers | | | | base component for the lead and then a percentage |
| who just do mortgage shopping and never really go | | | | upon closure of loan. |
| for a loan are common pitfalls of telemarketing leads. | | | | 9. If a provider is offering you too much at too little |
| However if a few precautions are taken then indeed | | | | cost, something is not right. |
| telemarketing leads can save lot of money. | | | | 10. If possible, provide your own calling data. It may |
| Ten points to keep in mind while purchasing | | | | cost you a few extra dollars, but it will ensure that you |
| telemarketing leads | | | | are getting fresh generated leads. You can purchase |
| 1. Make sure your provider is supplying leads exclusive | | | | raw calling data from many data providers. Go to |
| to you. | | | | google and make a search for Mortgage List. |
| 2. Always sign a contract. | | | | |